Work with me
[ the email calculator ]

What's your email list actually worth?

Pop in your numbers and see how many people actually read your emails, how you compare, and what you're leaving on the table every month. No email needed. Just have a play.

Email is the one place you truly own.

Your followers belong to the algorithm. One change and your reach halves overnight. Your list belongs to you.

I adore email more than I ever have, and I truly believe in the power of a list. If you've got one and you're not using it to your advantage, you're sitting on the easiest money in your business.

Here's what that looks like for the people I write for.

90%open rates on some of my clients' emails
65%consistent open rate on a 23,000-person newsletter
120ksubscribers on another newsletter I handle

Your numbers

Total subscribers right now.
Your last 5 open ratesCheck your last five emails. I'll average them, which is more honest than guessing. Fill in as many as you've got.
The percentage of people who click a link in your emails.
The thing you'd love your list to buy.

Your results show up here.

Start with your list size and at least one open rate.

Free · 3 emails · 3 days

Got a list you're not using?

Everything I do to have thousands of people opening my clients' emails before they ever launch, in three short emails, one a day.

  • Day 1
    Warm it up before you sell.The low-effort email I sent a client's top 6,000 openers that got 90%+ opens, and why you never launch to a cold list.
  • Day 2
    Follow the clicks.What your clicks are telling you, and the automations that nurture the people who click and reply.
  • Day 3
    Keep it warm.Cleaning out non-openers, sunset flows, reading your data, and always giving people a way into your world.

Send me the 3 emails

Day 1 arrives straight away.